1. Telemarketer contacts practice, dentists, veterinarians, chiropractors. 2. Contact is rarely with Dr. on first contact as they are usually occupied. a. Telemarketer leaves message for dr. which is kept minimal and vague. They are trained to say: "I want to interview Dr. for Solutions Magazine on the challenges of owning a private practice." 3. Telemarketer gets Dr. to volunteer for a "survey" which is intended to create "ruin" and get Dr. thinking about his shortcomings. 3. Telemarketer ends call saying "thanks for your time. As compensation for your time we offer a complimentary practice analysis, I don't know anything about that, and I just work for the magazine. Hold on and I'll pass you to an 'analysis coordinator.' (transfers call) 4. "Analysis coordinator" says: "what we're offering is a 'thorough practice analysis.' Our consultant will actually fly out to see you to conduct a thorough analysis of your practice. We look at everything from staff to patient flow..." More to build ruin. Typically a 20-30 minute cycle. 5. "ACer" will get ruin and say, "OK great! All I need to schedule a time for you to speak with our analyst's assistant. She will be the one scheduling our visit with you at your practice. (anywhere in the US or Canada). "ACer" then schedules with Dr. To speak with her. She ruins him further, then schedules a concrete date for in-person analysis. Analysis consists of ruining him into a $30k/year long program. They encourage taking out big loans, will litigate until they are blue in the face to deny any refunds upon dissatisfaction. 7. OT8 is dispatched to Dr.'s practice. His wife is usually there, nobody else, as to create 2D drama. These meetings/confessionals start in the evening and often go until two or three in the morning until the guy is tired, ruined, and...ruined. Then he goes for the kill! Gets contracts to sign and some financial assurance for services. 6. Dr. and staff come to consulting firm to do comm course and more. At the mercy of supervisors, just like the org. 7. Dr. is out 30K. Because they often want to get something out of services (even if unhappy) they give it everything they got. And his staff are pissed! Scared to lose their jobs. All involved in this are scientologists, with the possible exception of telemarketing posts (two first contacts).